Education Today is working with COMET and education professionals to produce a publication for Auckland called Learning Auckland which ties in with the Learning Auckland accord, Whakakotahitanga te Ara Matauranga. The publication launched in June 2012. There are currently three editions per year filled with stories of how education is making a bigger difference to Auckland. Many of these stories are written by students.
This fits with the aspirations from last year’s Auckland Education Summit to "communicate the changing purpose of education to families, community and the business sector; clarify what is actually happening in learning organisations and the range of projects that are creating successful outcomes for more learners."
The publication’s points of difference include:
- readership covering key education decision makers and stakeholders including boards of trustees, principals, teachers and other educators, students, parents, business groups and business people, Ministry of Education, local government and community leaders, parliamentarians, and the wider community.
- student involvement, writing or contributing to stories, through the Student Editorial Group.
- stories that convey the relationship between an activity and learning, and better still, between an activity and learning progress, with reference to an evidence base.
- photos of Auckland students learning now
- telling stories of what is happening across the system, not just profiling one particular school or student
- telling stories that report activity between or across; eg between students and a local community group of older people; between primary and the tertiary sector; between teachers and scientists; across a cluster of schools, or between a cluster of schools and an outside organisation.
Learning Auckland also fits as part of the Auckland Plan and Mayor Len Brown’s strategic priority to ‘put children and young people first’. The first edition will cover the strong response in submissions by young people to the Plan. More than half of the submissions came from young people and their submissions addressed Auckland issues in a mature way.
Learning Auckland will have a print run of 10,000. The advertising rates are extremely competitive, and offer your organisation the chance to reach key decision-makers in the education sector, and also the chance to participate in the Learning Auckland initiative designed to put children and young people first and to recognise learning as a key way for Auckland to prosper.